Nuts Guts But Micromax Is Going Back To Basics For Glory
2016 was the year that was supposed to see the arrival of a new Micromax, with a completely new brand image and all. Well, the company did have an elaborate event to mark a rebranding exercise and much was made of the fact that it was now among the leading smartphone brands in the world, and not just India. And more than two dozen phones (yes!!) were showcased at the event for good measure....